Announcing the first two members of Catapult’s Board of Directors: Rob Anderson of Fenton Communications and Graham Hill of Discovery Communications and Treehugger.com.

Rob Anderson is the Managing Director of Fenton Communications NY and has a 20-year professional history passionately devoted to one ideal: to leave the world a better place than he found it. A nationally known expert on social marketing and one of the chief strategists behind the highly successful “truth” anti-smoking campaign, Anderson was previously the executive vice president for GolinHarris.  At GolinHarris he directed Change, the name of the company’s corporate citizenship, social marketing and cause branding practice, addressing some of society’s toughest challenges. In the public sector, Rob has worked with nonprofit and government agencies, including the Centers for Disease Control and Prevention, the Food and Drug Administration, National Institutes of Health, American Legacy Foundation, Home Safety Council, Special Olympics, Robert Wood Johnson Foundation, the Ad Council, Campaign for Tobacco Free Kids and the National Alliance for the Mentally Ill.

Graham Hill rose to fame as the founder of Treehugger.com, a leading media outlet dedicated to driving sustainability mainstream.  An advocate of social entrepreneurship, Graham is described as a serial entrepreneur himself, do-gooder and designer. Graham and the TreeHugger.com team joined the Discovery Communications family of networks as part of its Planet Green multi-platform, global environmental initiative. He also owns a product business that sells a New York souvenir he designed a few years ago, available in 175 stores including MOMA.

Rob and Graham are prominent members of their respective fields with reputations as industry leaders.  The entire Catapult team is excited to work closely with them on the next phase of Catapult’s growth.